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*ICCA endorsed shows are events with a truly global relevance, both in terms of their exhibitor mix and buyer profiles, which we strongly recommend all ICCA members participate in. ICCA operates a strong business partnership with such shows, including numerous promotional and educational activities, and is actively involved in boosting the attendance of international association buyers.
*ICCA supported shows are major meetings industry events which contain a strong international dimension, and with whom ICCA has set up a multi-year collaborative agreement to enable ICCA members to get the best out of exhibiting at or visiting them. ICCA members should pay particular attention to the focus of the show and the mix of buyers who attend, since there will typically be a strong regional pattern.
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