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ICCA further expands Association Database

16 February 2010

ICCA Association Database

Since 1972, the ICCA Research Department has assembled information on international association meetings. The structure of the Association Database is designed to perfectly suit the marketing information needs of suppliers in the international meeting business. ICCA members use this database for their research, marketing and sales activities to identify prospective association clients and to bid for important international congresses.

3,000 “incomplete” profiles added

Up to now a considerable number of incomplete- (meeting series without a clear contact reference) or outdated (historical overview not up-to-date) profiles were automatically "hidden" in the online database. As ICCA members indicated that they would like to see this data nonetheless because they would be happy to further research these profiles for their marketing purposes, these profiles are now added to the online database.

ICCA expects to generate a lot of useful information amongst its members, who can use an online “Report on Update” form to update and add missing information.

The Association Database Online currently contains over 13,000 profiles of rotating and regularly occurring meeting and profiles of more than 130,000 individual events since 1873.

"Having recently upgraded and simplified the "report an update" functionality on our database, it was a logical step to add the incomplete records to the congresses that are visible to our members - we're anticipating a massive increase in feedback of commercially relevant information. And with international associations continuing to be the most recession-proof sector in the global meetings market this will open up even more congress bidding opportunities for our members.", says Martin Sirk, ICCA CEO.

Link to UIA data

Last month ICCA already linked the profiles of 4,500 regularly occurring meetings within ICCA's extensive database of international association events to supplementary UIA data. The new data provides valuable background information that will enable more relevant and targeted proposals to be created. 

-ENDS

Notes for Editors

ICCA is one of the most prominent organisations in the world of international meetings. It is the only organisation that comprises a membership representing the main specialists in organising, transporting and accommodating international events. With more than 850 member companies and organisations in 85 countries worldwide, it is the most global organisation within the meetings industry. Head Office is in Amsterdam with Regional Offices in Asia, Latin and North America. Please find more information on ICCA on http://www.iccaworld.com.

Please find the related press release “ICCA announces first ever data collaboration with UIA” on the ICCA website: http://www.iccaworld.com/npps/story.cfm?nppage=2082

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