Prevailing over a record number of entries and a competitive field of finalists, this year’s exceptional marketing campaigns for the association meetings industry have been chosen.

The 2021 ICCA Best Marketing Award winner and recognitions were announced during the 60th ICCA Congress. The prestigious award recognises innovation and future-forward thinking during what was a very challenging year.

The top winner and five outstanding recognitions were selected based on high scores in the 2021 award criteria and votes cast during the Congress.

The winner is Hybrid City Alliance  

And the four outstanding recognitions are:


Innovation and Creativity: Ljubljana Convention Bureau

Research and Rationale: Abu Dhabi National Exhibitions Center 

Communication: Sarawak Convention Bureau

Success in Meeting Objectives & ROI: ICE Kraków Congress Centre

Congratulations and thank you to everyone who took part and submitted the marketing campaigns. 

You can watch the winning video entries, here.