Meet the faces behind ICCA's famous First Time Attendee programme! ICCA places huge importance on giving First Time Attendees (New-Bees) at the ICCA Congress a very warm welcome. Each year, just before the ICCA Congress begins, new attendees are invited to join a specialised session that aims to prepare them for success. Jam-packed full of helpful advice that is delivered from member to member, the programme has been delivered to over 3,000 delegates since it initially began and is designed with care to help them network, do business, learn, and maximise the benefits of attending their first ICCA Congress.

At the centre of the entire programme are the people we couldn’t do it without: our mentors, an amazing group of ICCA members and #ICCAFriends who are Congress veterans and want to help support and steer our New-Bees as they join the ICCA Family.

Karin Subert Hagemann

Passionate about the Meetings Industry, Karin Subert Hagemann has been working for Montreux-Vevey Tourisme since 2013 where she started as a Project Manager, before being promoted Business Development Manager. She then became Head of the Convention Bureau in 2017. Working in close collaboration with Lausanne Tourisme she actively participated in the creation of Lausanne Montreux Congress, an alliance between both destinations to join forces to target the association market together.

Karin is passionate about the industry and its impact on the world. In her young career, she has already gained a wide range of experience and has been active within the industry, being selected to participate in the FYP in 2015 and also got awarded with the PCMA 20 in the Twenties in 2018. Sustainability is also close to her heart, and she is a member of the local sustainability taskforce. She is committed to ensuring that the future of business events is sustainable.

Thank you Karin, for being a mentor to our New-Bees! Are you interested in helping our New-Bees to settle in? Please email to find out how you can become a mentor.

Let’s get social by using the following hashtags: #ICCANewBee #ICCAMentorBee #LetsGetBuzzing #ICCA2021