The overwhelming majority of associations—87 percent—handle their own event management, and about four out of five associations also tackle their own trade show management. That’s according to a new study released by SmithBucklin, the association and management and services company.
The study asked 360 U.S. association executives about 12 business services in order to find out what jobs they are outsourcing, or planning to outsource, and the benefits they expect from working with outside companies..
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