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Meet the Mentor - Kirsten Rudbeck

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Meet the faces behind ICCA's famous First Time Attendee programme! ICCA places huge importance on giving First Time Attendees (FTAs) at the ICCA Congress a very warm welcome. Each year, just before the ICCA Congress begins, new attendees are invited to join a specialised session that aims to prepare them for success. Jam-packed full of helpful advice that is delivered from member to member, the programme has been delivered to over 3,000 delegates since it initially began and is designed with care to help them network, do business, learn, and maximise the benefits of attending their first ICCA Congress.

At the centre of the entire programme are the people we couldn’t do it without: our mentors, an amazing group of ICCA members and #ICCAFriends who are Congress veterans and want to help support and steer our newbies as they join the ICCA Family.

Meet Kirsten Rudbeck

The ICCA Congress in Houston is my 3rd ICCA World Congress and my second time as mentor for the first timers. To me, the ICCA congresses are among the highlights of the year – it is food for the brain: So many key learnings, inspirations, great talks and people to meet within the same field as yourself and yet doing things in many different ways – to me, working in a small team in a small country, this is a great inspiration.

I work as Senior Project Manager at VisitAarhus Convention Bureau and have been working in the meeting industry for 12 years. I began my journey as Congress Manager and then the Head of a local PCO. Here I gained a 360-degree insight from the conduction of more than 100 international congresses. An experience I find very useful in my current job at VisitAarhus Convention Bureau where I work with attracting international scientific congresses, mainly through local ambassadors at Aarhus University.

To me, this is not a job – this is a passion!

I am fortunate to work for a city, that is constantly on the move - big enough to deliver what it takes to host international events and congresses, and small enough for a unique collaboration and where there is room for me to dive deep and truly get involved in the congresses; exploring the opportunities for impact, legacy and leveraging the opportunities that arise of congresses happening in the city – benefitting research, businesses and society – locally and internationally. I am eager to create value beyond the meeting itself - This is where the magic happens!

I feel honored to be a part of the FTA mentor team and to have the chance to contribute to ICCA and the Industry. I hope you will find the ICCA Congress as a great opportunity to expand your knowledge and start building your global network of colleagues and friends and widen your horizon.

I am so excited to meet you all in Houston very soon!

Thank you to Kirsten for becoming an FTA mentor at the 58th ICCA Congress in Houston, U.S.A.! Are you interested in helping our First Time Attendees to settle in? Find out more about the programme or email to find out how you can become a mentor.

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