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Working with airlines and ground transport operators

This publication is produced as a practical educational guide for both association executives and ICCA members how to deal effectively with the airline industry in the 21st century.
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The airline world has been living with dramatic change for at least the last couple of decades: gyrating fuel prices; mergers and bankruptcies; the maturation of low-cost carriers in all parts of the world; the emergence of new regional powerhouses who are playing an increasingly global role; the introduction of new aircraft models and business strategies; and the ever-growing importance of major airline alliances. In this complex world, meetings have rarely been seen as an important business sector for most airlines, but as a high-yield, open-to-influence industry, ICCA is convinced they deserve to be taken far more seriously.

This whitepaper attempts to bring together the objectives and needs of airlines and meeting planners, so that each side can better understand how to do business with the other in the 21st century.

Download "Working with airlines and ground transport operators" (PDF)

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