Certified International Convention Specialist (CICS)

23-25 November 2026 | ICCASkills Asia-Pacific Hub: Beijing, China

Hosted by Beijing North Star and held at the China National Convention Center Phase II (CNCC-II), this three-day course brings together business events professionals for expert-led learning, practical exercises and international peer exchange.

The Certified International Convention Specialist (CICS) is a globally recognised entry-level certification for early-career professionals looking to build their expertise and advance their careers in the business events industry.

What You’ll Learn:

• Understand association behaviour, governance and decision-making.
• Develop stronger convention bids, from site visits to bid presentations.
• Strengthen destination promotion, stakeholder collaboration and ambassador programmes.
• Assess destination readiness and demonstrate the wider value and impact of conventions.

What You’ll Gain:

Practical industry knowledge, greater confidence and connections with international peers. Upon successfully completing the course and exam, you’ll earn your CICS certification and be entitled to use the CICS designation after your name, demonstrating to the industry and potential clients your expertise in understanding association needs and attracting international conferences.

Who Should Attend?

Designed for professionals with typically 1-4 years of industry experience working in convention bureaux, destination management organisations (DMOs), professional conference organisers (PCOs), association management companies (AMCs), venues and hotels, particularly those involved in attracting international association conferences.

Course Format: In-Person

Join three days of instructor-led learning with expert guidance, practical exercises and collaboration with international peers. Access the online learning platform before and after the course, then prepare for and pass the online exam within one year of the in-person class.

Ready to strengthen your expertise and help your destination win more international business?